{"id":2956,"date":"2023-10-24T09:42:46","date_gmt":"2023-10-24T14:42:46","guid":{"rendered":"http:\/\/themes.tielabs.com\/sahifa5\/?p=25"},"modified":"2023-11-30T14:54:04","modified_gmt":"2023-11-30T19:54:04","slug":"como-nacio-travel-ecuador-blog","status":"publish","type":"post","link":"https:\/\/travelecuador.org\/en\/como-nacio-travel-ecuador-blog\/","title":{"rendered":"How was Travel Ecuador Blog born?"},"content":{"rendered":"

En plena crisis sanitaria debido al COVID-1<\/a>9<\/a>, espec\u00edficamente el 01 de junio del 2020 decid\u00ed usar mis conocimientos en turismo, comunicaci\u00f3n, redes sociales y tecnolog\u00eda por lo tanto implementar una idea que ten\u00eda desde hace un tiempo atr\u00e1s, transmitir mis ideas con base en mis experiencias y formaci\u00f3n acad\u00e9mica con relaci\u00f3n a la industria del turismo en Ecuador. En este art\u00edculo te cuento como naci\u00f3 Travel Ecuador Blog.<\/p>\n\n\n\n

Muchas personas seguramente prefieren omitir recuerdos de aquellas \u00e9pocas de confinamiento, encierro, estr\u00e9s y angustia por una situaci\u00f3n que nuestra generaci\u00f3n no hab\u00eda experimentado en el pasado; consecuentemente est\u00e1bamos tan encerrados en nuestro mundo materialista que cuando el mundo se paraliz\u00f3 por esta crisis sanitaria pudimos \u201cabrir los ojos\u201d \u2013 hablando de manera metaf\u00f3rica \u2013 que nos hizo poner los pies sobre la tierra y apreciar lo que realmente es importante en la vida.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Related Posts:<\/strong><\/p>\n\n\n\n

5 Reasons to vist Ecua<\/a>dor<\/a><\/p>\n\n\n\n

The 9 Heritage Sites of E<\/a>cuador<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

\u00c9pocas de confinamiento<\/h3>\n\n\n\n

En aquellas \u00e9pocas de encierro no hab\u00eda demasiado que se pudiera hacer, adem\u00e1s de cuidarse del virus y evitar salir a la calle por miedo a contagiarse, en esa t\u00f3nica vino a mi la idea que ya ven\u00eda madurando desde hace un tiempo atr\u00e1s, en otras palabras, c\u00f3mo pod\u00eda aportar a la industria tur\u00edstica desde una computadora conectada a internet.<\/p>\n\n\n\n

Te sigo contando como naci\u00f3 Travel Ecuador Blog. Estaba dentro de un grupo de WhatsApp de profesionales relacionados a la industria tur\u00edstica del Ecuador, donde se compart\u00eda informaci\u00f3n de este rubro, entonces decid\u00ed escribir y enviar una encuesta usando un formulario de google donde hice varias preguntas y tuve muy buenas respuestas que te las comparto a continuaci\u00f3n:<\/p>\n\n\n\n

El 100% de estuvo de acuerdo en que un blog de turismo es muy importante, la tem\u00e1tica principal en la cual deber\u00eda estar enfocado el blog son:<\/p>\n\n\n\n

    \n
  • Arte e Historia.<\/li>\n\n\n\n
  • Patrimonio Natural y Cultural.<\/li>\n\n\n\n
  • Avances tecnol\u00f3gicos.<\/li>\n\n\n\n
  • Actualidad.<\/li>\n\n\n\n
  • Legislaci\u00f3n<\/li>\n\n\n\n
  • Emprendimientos.<\/li>\n\n\n\n
  • Proyectos.<\/li>\n\n\n\n
  • Casos de estudio.<\/li>\n\n\n\n
  • Ofertas.<\/li>\n\n\n\n
  • Planes de contingencia.<\/li>\n\n\n\n
  • Promoci\u00f3n de servicios comunitarios.<\/li>\n\n\n\n
  • Noticias.<\/li>\n\n\n\n
  • Ferias virtuales.<\/li>\n\n\n\n
  • Capacitaciones, promoci\u00f3n de rutas, experiencias de viajes entre muchos otros.<\/li>\n<\/ul>\n\n\n\n

    Como se pueden dar cuenta en realidad la tem\u00e1tica relacionada a la actividad tur\u00edstica es muy amplia y a veces abrumadora, entonces la pregunta era, en donde deber\u00eda enfocarme, qu\u00e9 temas deber\u00eda tratar para no ahogarme entre tanta informaci\u00f3n; y as\u00ed de a poco iba dando los primeros pasos para iniciar el blog.<\/p>\n\n\n\n

    \"Travel
    Laguna de Quilotoa<\/figcaption><\/figure>\n\n\n\n
    <\/div>\n\n\n\n

    C\u00f3mo naci\u00f3 Travel Ecuador Blog?<\/h3>\n\n\n\n

    Para resumir, en aquellas \u00e9pocas de confinamiento ten\u00edamos mucho tiempo encerrados, consecuentemente deb\u00edamos usar ese tiempo de manera productiva y que mejor que materializar una idea, aportar a la industria tur\u00edstica del Ecuador.<\/p>\n\n\n\n

    Citando al artista Joan Manuel Serrat en su obra cantares, “Caminante no hay camino, se hace camino al andar” es decir, as\u00ed fue como b\u00e1sicamente se ha ido construyendo este blog, aprendiendo sobre el manejo de redes sociales, a crear una p\u00e1gina web con dominio propio y hosting, gestionar WordPress, aprender un poco sobre optimizaci\u00f3n para motores de b\u00fasqueda SEO, practicar la redacci\u00f3n para escribir los post del blog.<\/p>\n\n\n\n

    Objetivo del proyecto<\/h3>\n\n\n\n

    Desarrollar una plataforma on-line que contenga informaci\u00f3n relacionada con la actividad tur\u00edstica, mediante la implementaci\u00f3n de un blog y fan page en Facebook, para crear una comunidad online a nivel nacional, e internacional, en el futuro se convertir\u00e1 en la plataforma de venta de servicios tur\u00edsticos.<\/p>\n\n\n\n

    Han pasado ya tres a\u00f1os del inicio de esta idea, sin embargo el proyecto ha tenido altibajos e interrupciones, durante meses simplemente he dejado de lado la p\u00e1gina y las redes sociales, al inicio me plantee ciertas metas y KPI (Key Performance Indicators) Indicadores clave de rendimiento, que en realidad los escrib\u00ed sin antes evaluar realmente la manera de llegar a estos objetivos.<\/p>\n\n\n\n

    Analizando en perspectiva, ciertamente el an\u00e1lisis fue escaso de mi parte, consecuentemente no se lleg\u00f3 a las metas planteadas en temas de crecimiento de seguidores y engagement. Al analizar estos 3 a\u00f1os puedo decir que la ganancia ha sido la experiencia ganada en manejo de redes sociales, desarrollo de p\u00e1ginas web, optimizaci\u00f3n para motores de b\u00fasqueda.<\/p>\n\n\n\n

    Para resumir, estoy dando el gran paso para evolucionar mi idea de un blog a tener una operadora de turismo que ofrezca tours mediante el uso de la p\u00e1gina web y redes sociales anclado en OTAS (Online Travel Agencies) Agencias de Viaje online; sobre todo, enfocada en deportes de aventura en ambientes naturales en Ecuador.<\/p>","protected":false},"excerpt":{"rendered":"

    En plena crisis sanitaria debido al COVID-19, espec\u00edficamente el 01 de junio del 2020 decid\u00ed usar mis conocimientos en turismo, comunicaci\u00f3n, redes sociales y tecnolog\u00eda por lo tanto implementar una idea que ten\u00eda desde hace un tiempo atr\u00e1s, transmitir mis ideas con base en mis experiencias y formaci\u00f3n acad\u00e9mica con relaci\u00f3n a la industria del…<\/p>","protected":false},"author":1,"featured_media":2307,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[364],"tags":[221,105,112,101],"class_list":["post-2956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","tag-aventura","tag-ecuador","tag-turismo","tag-viajes"],"yoast_head":"\nComo naci\u00f3 Travel Ecuador Blog? - Travel Ecuador<\/title>\n<meta name=\"description\" content=\"Como naci\u00f3 Travel Ecuador Blog. 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